The system behind the buying-committee pages. It senses the market every morning, keeps our outbound honest, and hands the team ready-to-run plays.
Use arrow keys or the dots to move through. Built and maintained by Dallas Andrews.
Every piece connects into one loop, and the whole loop reports itself in a single consolidated brief each morning.
Orange stages are human gates. Nothing crosses them unattended.
A morning sweep across the Star Ratings universe, back-office targets, and named accounts, plus standing watchers for CMS, competitors, and job changes.
Three engines rank install-base signals, net-new fit with time-decayed triggers, and an impact ledger that never blends estimates with actuals.
Customer-exclusion checks on real rows and a verified-claims rule: only figures confirmed in the value repository ever reach a prospect.
Every touch is approved by a person and goes out from the rep's own accounts. Dry-run is the default everywhere.
A drafting engine writes it, a sharpening pass holds it to C-suite standard, and a new motion stamps from the template library in minutes.
An hourly relay posts each prospect reply into the owning rep's channel with a drafted response in their voice.
Effort in, replies and meetings out, reported weekly with surfaced and realized always separate.
Every job writes to a shared log layer; one consolidated rundown reads everything and ranks what matters.
By the time the team logs in, the day is already built.
Data layer swept and kept clean
New call transcripts read, follow-ups drafted
Full target universe swept and ranked
The system proposes its own next upgrades
Every job and log verified
One ranked brief, everything that matters
Prospect replies routed to reps with drafts
Weekly rhythm on top: Monday audits, Tuesday job-change watch, Wednesday competitor briefs, Thursday credits and receipts, Friday readout.
Four standing controls run underneath everything, live right now.
The system drafts, stages, and routes. People decide. No message reaches a prospect without a person behind it.
Any number or customer outcome in outbound copy traces to the value repository. Anything unconfirmed is marked, never implied.
Exclusion gates are audited weekly against real rows, not test data, because a synthetic pass can hide a real miss.
A heartbeat confirms every job fired and every log landed, reported in the morning brief daily.
The head start is in place. Each of these is a conversation before it's a commitment.
Purchase in motion. The day it activates, the queued sequences, rep briefs, and approvals resume in order.
Positioning brief, enablement one-pager, sequence set, and launch instrumentation ready ahead of GA, plus the back-office target universe.
The ratings watcher goes daily in September and stages the refresh the day CMS publishes. Partnerships cut of the committee work ready to build.
GTM Engineering · Dallas Andrews